With the help of illustrated scenarios the agents explain Zurich’s new Modular Insurance to their business clients. They can identify which insurance modules are important for the individual retailer or service provider. The visual app also points out hidden risks. Zurich’s Modular Business Insurance product offers...
mediaman establishes UI Guidelines for Anheuser-Busch InBev to improve workflows and recognition value of internally used APPs and back ends. Anheuser-Busch InBev is the leading global brewer and one of the world’s top 5 consumer product companies. The company strives to be the best beer...
Armin Bieser, CEO and founder of mediaman, explains in an interview why passion and serendipity play a major role in the development of a company. mm Shanghai: Hello Armin. Welcome to mediaman Shanghai. We are very happy about your visit and about having this interview with...
Implications and potential learnings from millions of active mobile payment users. Some experts might argue against or doubt that (mobile) payment solutions are at all comparable across borders. Since every person strives for convenience and ease of use, I argue one can compare mobile payment solutions...
11.11. – Since my stay in China, these numbers definitely have a special meaning to me. A few weeks ago, my boss asked me to write an article about 11.11. Honestly, I didn’t know what he was talking about. All I could associate with it was...
New, digital, intelligent: Haier sets an example that it has understood the principles of shared economy: University students in China can now do their laundry via mobile APP. The APP, developed by mediaman, allows students to locate, schedule, operate and pay. Most importantly, it connects...
Florian Zeim guided German marketing professionals through China’s complex digital landscape. “From Baidu to WeChat: B2B marketing in China digital” – that was the topic of the workshop initiated by the German association BVIK and lead by Florian Zeim, Managing Director of mediaman // Shanghai. Based...
“Content Marketing: Building brand equity through curated messaging” In today’s digital world, consumers have become more difficult to reach with traditional marketing measures. Instead, marketers are challenged with creating and distributing valuable, relevant, and engaging content in order to attract their audience and drive them towards...
Haier Real Estate Ltd., a subbrand of the Haier Group, is specialized in real estate investments, R&D and management. The company adheres to Haier’s enterprise spirit of “creating resources and winning global reputation” and strives to become the most competitive strength and smart real estate...
China’s Used Car Market is growing at fast pace, but one of the main drawbacks is a general lack of trust in the condition of a used car. mediaman’s client Jiazhi, a startup founded by German and Chinese Automotive experts, provides a solution to this...